Social media nowadays like Facebook has greatly helped most of
the businesses that made good use of it. Small scale businesses in
particular have tremendously benefited from using it. Prior to the
evolution of social media, businesses have struggled for survival when
it comes to their marketing efforts because they need to spend a huge
amount for their advertisement and promotional drives to reach a wider
market. With the aid of social media marketing, they were able to pull
it off and manage to level up their performance.
Through Facebook, small scale businesses can now compete with big time companies. Though they are not really at par with them, but at least with the help of social media they are slowly but surely making a name for their business. Now more than ever, small scale businesses are brave enough to continuously evolve and to reach greater heights toward the achievement of the desired success. This is simply a manifestation of how powerful social media marketing as a business tool. But how does Facebook can help them to bravely press on in this highly competitive business world?
1. Free advertisement. Through Facebook, you can advertise your small scale business worldwide for free by uploading photos, making blurbs and even direct selling to customers through chat or video call. For as long as you know how to capitalize its features, your products or services will surely survive. With this, success is very inevitable.
2. Connection with customers. Like most social networking sites do, Facebook connects people whenever and wherever. There's a link between the business and the customers and as you can see, building a good business relationship is very easy. Through constant communication with customers, you will determine what needs to be improved to ensure quality, customer satisfaction and patronage.
3. Virtual transactions. With Facebook, you can transact business with other people wherever you may be. You don't need to go somewhere just to peddle your business because with just a click from your mouse, you can easily make a deal with potential customers. Therefore all transactions are done online and that means less hassle on your part. You just need to be extra careful in dealing with online transactions to avoid problems along the way.
By all means, Facebook really boost the morale of small scale businesses. Many businesses have experience growth through it. If you are only creative in making your online presentation more appealing to customers, then you can expect that it's already in the bag. Just make sure that you have a high speed internet connection to avoid interruption of online transactions.
Through Facebook, small scale businesses can now compete with big time companies. Though they are not really at par with them, but at least with the help of social media they are slowly but surely making a name for their business. Now more than ever, small scale businesses are brave enough to continuously evolve and to reach greater heights toward the achievement of the desired success. This is simply a manifestation of how powerful social media marketing as a business tool. But how does Facebook can help them to bravely press on in this highly competitive business world?
1. Free advertisement. Through Facebook, you can advertise your small scale business worldwide for free by uploading photos, making blurbs and even direct selling to customers through chat or video call. For as long as you know how to capitalize its features, your products or services will surely survive. With this, success is very inevitable.
2. Connection with customers. Like most social networking sites do, Facebook connects people whenever and wherever. There's a link between the business and the customers and as you can see, building a good business relationship is very easy. Through constant communication with customers, you will determine what needs to be improved to ensure quality, customer satisfaction and patronage.
3. Virtual transactions. With Facebook, you can transact business with other people wherever you may be. You don't need to go somewhere just to peddle your business because with just a click from your mouse, you can easily make a deal with potential customers. Therefore all transactions are done online and that means less hassle on your part. You just need to be extra careful in dealing with online transactions to avoid problems along the way.
By all means, Facebook really boost the morale of small scale businesses. Many businesses have experience growth through it. If you are only creative in making your online presentation more appealing to customers, then you can expect that it's already in the bag. Just make sure that you have a high speed internet connection to avoid interruption of online transactions.
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